Everything that you need to know about the Luxury Makeup Brand ‘CHARLOTTE TILBURY’, better known as ‘CTilbury’
If you had not heard of the brand ever and just got introduced to it in the last couple of months, courtesy our very efficient network of Indian ‘Fashion Influencers’, you are not new to the bandwagon.
The UK based brand made a huge online launch in India on the much celebrated lifestyle retailer portal ‘Nykaa’ on 16th November, 2020. It is now available at three retail stores as well across the country, DLF The Chanakya, Chanakyapuri and DLF Avenue, Saket in Delhi and Forum Courtyard, Kolkata. If the sale figures are anything to go by, the brand has already won quite some cheerleaders amongst the makeup loving urban female population of India.
Founded in 2013 under the visionary creative forces of the founder and entrepreneur, Charlotte Tilbury herself, the brand is well known amongst the beauty aficionados all across the Globe. It’s makeup, beauty and skin care products enjoy massive popularity, so it wasn’t an over the top surprise when it’s launch in India was announced. The arrival was anticipated sooner or later. Currently available across 474 stores worldwide, Charlotte Tilbury is also retailed through two directly owned stores in London, two in Qatar and another three in Dubai, Abu Dhabi and Kuwait. Middle East women does seem to have an obsessive fetish for the brand.
About some of the most iconic products from the brand, the lipstick Matte Revolution ‘Pillow Talk’ tops the charts. Used by Influencers, celebrities and makeup critics alike, the highly pigmented nude lipstick has a fan following of its own. Nykaa website is currently retailing 111 products from the entire Charlotte Tilbury’s Makeup and skin range. The list is inclusive of the ‘Luxury Palette’ Eyeshadow range, the much popular ‘Airbrush Flawless Foundation’, the ‘Easy Eye Palette’, the ‘Airbrush Bronzer’, Lipcolor shades and other makeup items. If you have seen anything of the beauty reviews on Instagram and Youtube, you would have definitely heard of one miracle product, that is Charlotte Tilbury’s Hollywood Flawless Filter. Perfect for the photo obsessed generation of today, this highlighter lends a perfect flawless shine and a highlighted dewy base to your face. It is a cult product that got the brand even more visibility and buzz all over. Women go crazy over laying their hands on this miracle product at the first chance they get. To our good fortune, this product is now also available in India.
Another of the drool worthy beauty product from the brand’s catalogue is Charlotte Tilbury’s Charlotte’s Magic Cream. It is a shea butter and sea oil based cream; no wonder the cream is extremely hydrating and works wonders with replenishing and deeply nourishing dry skin. Though ideal for any skin type, it works as an excellent repair cream for blemished skin and one with uneven skin tone. In fact, it is said that the cream is best used to prep up the skin before makeup. The product is so loved and chased all over the world that it is difficult to ever find it in stock. The brand claims that it is one of their best selling products since forever and their production teams are often struggling hard to bridge the gap between its demand and their resources. Count your blessings ladies if you happen to get one for yourself !
There is no denying that the quality of the Charlotte Tilbury products is unarguably supreme. They are breeze, light and very effective at the same time. But are the costs a little too high ? Yes, the pricing of the products is high, but that is because it is a premium luxury brand in its segment. CTilbury products run by their name and are sold off the shelf like baked cookies. So, though they are a little expensive but the quality is all worth it. It is an absolute value for money.
If you plan on buying your first products from the brand, start with their cult products. Try their Hollywood Filter (Rs. 4000 for 30 ml) or their Pillow Talk lipcolour (Rs. 3150 for 3.5 gm), or their Magic Cream (Rs. 5650 for 30 ml). It would definitely be an investment, but once you are convinced of the quality and the result, believe us, there would be no looking back.