SULWHASOO: Top 5 products from this Korean Skincare brand
With the summers having set on in full swing in our tropical country, don’t we just wish to lounge around at home, trying different beauty trends to soothe our skin? What a vibe, right? And, to top that, with the second wave of the pandemic compelling us to stay indoors, could the timing be any more perfect?With all that that is happening around us, it’s only fair to want to zone out, relax and pamper ourselves a bit. And, ladies, we all deserve that ‘me-time’.Well, well! If you are contemplating going down this path, this is our advice for you: JUST DO IT! Once you’re recharged, you shall be more than resourceful to help those around you, and even work productively. Oh, and while we are discussing beauty regimes, all the K-Beauty fanatics will resonate with us completely. We’re about to reveal a miracle- SULWHASOO. A part of a cosmetic conglomerate, AMORE PACIFIC Corporation, this subsidiary represents holistic beauty. Read on to know more about this much-loved brand.
The Origin of this cosmetic mogul - SULWHASOO
Coming from the same family that owns other revered cosmetic labels such as Etude House, Innisfree and Laneige, Sulwhasoo was established as a luxury brand in 1966 by Suh-Sang-whan. You’d be surprised to know that its origin roots back to a strong woman, the former’s mother, Madame Youn-Dok-Jeong’s tryst of selling camellia oil as a hair treatment in her village around the 1930’s.
Using the Asian culture as their vantage point, it recognizes the dream of achieving harmony between our body and mind by awakening our five senses through natural fragrances, smooth textures and beauty rituals? Pretty much like getting a spa-like experience at home, isn’t it? Promoting the concept of ageless beauty, they rely on traditional Korean herbs, which have medicinal properties and natural healing powers. Combining the synergies of different herbs using time-tested methods, they aim to teach women to live healthily.
Using signature herbs such as Korean Ginseng (primary), Peony, Scared Lotus, Solomon’s seal and Rehmannia, they have changed the game of skincare regimes and how! Their products replenish, revitalize, strengthen and bring about translucent clarity from deep within. Their cutting-edge technology fully utilizes the plant and floral extracts marvellously. So, ladies, are you ready for a wholesome, au natural glow? We surely are! Count our blessings because Sulwhasoo just launched in India, in partnership with Nykaa, thereby extending their feat of global domination.
Our top 5 recommended products to try out from SULWHASOO, ASAP!
Now, now! With 50 years’ worth of strong research to back its products, do we need any more proof on the efficacy of rare elements of the Korean Ginseng plant to amalgamate age-old wisdom with modern science to develop an out-of-the-world skin solution? Right from its debutant product, this luxe brand has turned us into loyalists fawning over their range of oils, masks, creams, serums and more. Wondering what products to try on? Live by our list, and you’re ‘skinvestment’ will be totally worth it!
1. Sulwhasoo First Care Activating Serum (INR 1850, 15 ml)
Fun fact: Did you know that one bottle of this serum is sold every 10 seconds in Korea? Need we convince you of its popularity anymore? Launched in 1997, to boost the serum category, this skincare wonder contains a unique technology, JAUM Balancing Complex *TM that combines five ingredients out of an array of 3000 herbs in traditional Korean medicine. It hydrates nourishes and visibly tightens your skin, while its lightweight formula enables quick penetration into the skin. Including a cocktail of lotus, peony, white lily, Rehmannia, and Solomon’s seal, it successfully ameliorates the texture and tone of the skin. The membranous milkvetch, which is a rich quality active ingredient, helps to increase the skin’s natural circulation, thereby brightening the skin. Fulfilling the three R’s of skincare- to Restore, Rejuvenate and Revitalise, it acts as a great anti-ageing product.
2. Sulwhasoo Concentrated Ginseng Renewing Cream (INR 17,000, 60 ml)
Did you faint out of disbelief looking at the steep price. It costs to be cool, right? This concoction consists of a mix of Korean red ginseng and retinol which has strong antioxidant properties and cleanses the skin from within; a major makeover. It helps your skin look youthful, enhances skin elasticity whilst ensuring long-lasting hydration and even complexion. Additionally, this moisturizer imparts a supple, dewy, delicate look to your face- like a pretty doll. Using tiny droplets at a time, this is sure to last you for a while.
3. Sulwhasoo Essential Balancing Emulsion (INR 4300, 125 ml)
Touted as money’s worth for its quantity, its moisture-rich, fast-absorbing equation transports intense hydration while smoothening out the uneven texture. Filled with mountain peony extract, this emulsion is mixed with Yai Ju Hua to revive the skin’s natural circulation. Its mango seed butter and licorice extract will make you feel soft, supple and luminous. The beta-glucan from split gill mushroom helps to clarify your skin wondrously. And, its lightweight structure is literally a feather in the cap- pun intended!
4. Sulwhasoo Clarifying Mask (INR 2950, 150 ml)
An ideal, dreamy option to put on a Sunday afternoon, this honey-textured peel-off mask is moreover infused with Solomon’s seal powder and Japanese honeysuckle, which restores nutrients for an advanced and illuminating skin tone. It minimizes the appearance of pores and eradicates impurities and dead skin cells from the skin, thereby having regenerative and sebum control abilities. Heavenly, isn’t it?
5. Sulwhasoo Gentle Cleansing Oil (INR 3000, 200 ml)
Whisked in apricot kernel oil and tangerine peel extract, this lightweight emulsifier purifies our skin internally, without leaving any greasy residue behind. The addition of the Coixlackryma tincture leaves your skin looking clear and flawless. As a scented icing, it removes waterproof makeup, dead skin cells and works wonders on sensitive skin types. A true winner!
Having emerged victorious and created its niche in a new marketplace, especially when we are amidst a global health crisis, this luxury beauty brand has been welcomed and loved amongst our skincare enthusiasts. Providing some love and self-care, it truly comes as a silver lining; rather, an endearing love letter for our skin, with consequent rewards in the form of its testified efficacy.
To sign off, are you ready to jump onto this holistic bandwagon already? Doesn’t their ethos truly live up to the saying, “Healthy skin starts from within.” Highly synonymous with being effortlessly ravishing, we think! Do y’all agree, lovelies?