In the dynamic world of celebrity influence, a new breed of entrepreneurs has emerged – those who not only captivate audiences on screen but also redefine industries through their own brands. These star-powered ventures offer a unique blend of stardom and business acumen, creating products and experiences that resonate with consumers on a global scale. From cosmetics to clothing, sports to spirits, each brand has a story to tell, a journey that started with a vision and transformed into a thriving enterprise. Let’s dive deeper into the intriguing narratives of 20 of the most iconic celebrity-owned brands, uncovering their origins, financial achievements, and the creative minds behind their success.
Celebrity-Owned Brands: Unveiling the Triumphs of 20 Global Icons
1. Fenty Beauty by Rihanna: A Game-Changer in Beauty
Launched in September 2017, Fenty Beauty shook up the cosmetics industry by introducing an unprecedented range of foundation shades that cater to diverse skin tones. This brainchild of global music sensation Rihanna created waves for its commitment to inclusivity. With a net worth of approximately ₹1,500 crores, Fenty Beauty redefined beauty standards and became a trailblazer for diversity and representation in the world of cosmetics.
2. Kylie Cosmetics by Kylie Jenner: The Billion-Dollar Beauty Empire
In November 2015, reality TV star Kylie Jenner embarked on a journey that would lead her to become the youngest self-made billionaire. Kylie Cosmetics gained instant fame with its Lip Kits, revolutionizing the way makeup was marketed and consumed. With a net worth of around ₹2,300 crores, Jenner’s venture showcased the power of social media and celebrity influence in the business world.
3. Gwyneth Paltrow's Goop: Empowering Wellness
Founded in September 2008, Goop is Gwyneth Paltrow’s brainchild that champions holistic wellness. With a net worth of approximately ₹580 crores, Goop offers a curated range of products and advice that inspire individuals to lead balanced and mindful lives. Paltrow’s brand has sparked conversations about alternative health practices, encouraging a holistic approach to well-being.
4. House of Anita Dongre: A Fusion of Tradition and Modernity
Designer Anita Dongre’s eponymous brand, established in 1995, has been a pioneer in blending traditional Indian textiles with contemporary designs. With a net worth of around ₹700 crores, House of Anita Dongre showcases the rich heritage of Indian craftsmanship. Its commitment to sustainability and elegant creations has garnered global recognition.
5. The Honest Company by Jessica Alba: A Green Revolution
Founded in January 2012, The Honest Company is Jessica Alba’s dedication to creating eco-friendly baby and household products. With a net worth of approximately ₹1,000 crores, the brand’s commitment to sustainability resonates with conscious consumers. Alba’s venture bridges the gap between business and environmental responsibility.
6. HRX by Hrithik Roshan: A Journey of Fitness and Fashion
Launched in 2013, HRX is Bollywood superstar Hrithik Roshan’s brainchild that encourages individuals to embrace an active lifestyle while looking stylish. With a net worth of around ₹300 crores, HRX combines fitness and fashion in a seamless blend. The brand’s collections reflect Roshan’s personal commitment to health and style.
7. Aviation American Gin by Ryan Reynolds: Spirit with a Playful Twist
Founded in 2018, Aviation American Gin saw Canadian actor Ryan Reynolds bring his signature wit and humour to the world of spirits. With a net worth of approximately ₹1,700 crores, Reynolds’ involvement injected a playful spirit into the spirits industry. The brand’s unique marketing campaigns and smooth taste have made it a global favourite.
8. All About You by Deepika Padukone: Personal Style Redefined
Launched in October 2015, All About You is Bollywood star Deepika Padukone’s venture that offers women trendy and comfortable fashion choices. With a net worth of around ₹250 crores, the brand encapsulates Padukone’s personal style and ethos. It empowers women to embrace their unique personalities through fashion.
9. O, That's Good! by Oprah Winfrey: Comfort Food Reinvented
Introduced in August 2017, O, That’s Good! is media mogul Oprah Winfrey’s venture that brings a healthy twist to comfort foods. With a net worth of approximately ₹420 crores, Winfrey’s brand combines indulgence with nutritional value. The brand’s journey signifies Winfrey’s influence in bringing positive change to everyday cuisine.
10. Kolkata Knight Riders (KKR) by Shah Rukh Khan: Bollywood Meets Cricket
Founded in 2008, Kolkata Knight Riders (KKR) is Bollywood icon Shah Rukh Khan’s co-owned cricket team in the IPL. With a net worth of around ₹1,400 crores, Khan’s involvement showcases his diverse interests beyond the realm of entertainment. KKR has become a symbol of his passion for sports and business.
11. Flower Beauty by Drew Barrymore: Affordability and Glamour
Launched in January 2013, Flower Beauty is actress Drew Barrymore’s venture that offers affordable and cruelty-free makeup products. With a net worth of approximately ₹570 crores, the brand aims to make quality beauty accessible to all, reflecting Barrymore’s commitment to affordable luxury.
12. House 99 by David Beckham: Grooming Goals Reimagined
Introduced in March 2018, House 99 is football legend David Beckham’s brand that caters to men’s grooming needs. With a net worth of around ₹650 crores, Beckham’s venture offers products that reflect his distinctive style and sense of sophistication. The brand encourages men to embrace grooming as a form of self-expression.
13. Nush by Anushka Sharma: Fashion with Elegance
Launched in October 2017, Nush is Bollywood actress Anushka Sharma’s stylish endeavour that offers chic and affordable clothing choices for women. With a net worth of approximately ₹180 crores, Nush reflects Sharma’s fashion sensibilities and resonates with women seeking fashionable yet comfortable attire.
14. Roc Nation by Jay-Z: A Multifaceted Empire
Founded in 2008, Roc Nation is rapper Jay-Z’s conglomerate that spans music, sports management, entertainment, and philanthropy. With a net worth of around ₹8,500 crores, Jay-Z’s brand represents a diverse range of talents and underscores his influence as a cultural and business icon.
15. Being Human by Salman Khan: Fashion with a Purpose
Launched in 2012, Being Human is Bollywood superstar Salman Khan’s brand that supports charitable causes. With a net worth of approximately ₹235 crores, the brand’s emphasis on social responsibility sets it apart in the fashion industry. Being Human is more than a fashion statement; it’s a movement of compassion.
16. Victoria Beckham: Elegance Personified
Launched in September 2008, Victoria Beckham’s eponymous brand has redefined her identity from a Spice Girl to a respected fashion designer. With a net worth of around ₹500 crores, Beckham’s brand is renowned for its sophisticated and timeless designs that embody modern luxury.
17. Fabletics by Kate Hudson: Fashion Meets Fitness
Launched in October 2013, Fabletics is actress Kate Hudson’s venture that seamlessly combines fashion and fitness. With a net worth of approximately ₹1,050 crores, the brand offers stylish activewear that transitions effortlessly from workouts to everyday wear. Fabletics’ subscription model has revolutionized the way consumers shop for athleisure.
18. One8 by Virat Kohli: Sporty Fashion Fusion
Launched in September 2016, One8 is cricket superstar Virat Kohli’s brand that merges athletic and leisurewear. With a net worth of around ₹400 crores, One8 reflects Kohli’s dynamic persona both on and off the field. The brand embodies his passion for cricket and fashion, offering a blend of style and functionality.
19. Preserve by Blake Lively: Artisanal Splendor
Launched in July 2014, Preserve is actress Blake Lively’s curated collection of artisanal products, from home goods to fashion. With a net worth of approximately ₹220 crores, Lively’s brand celebrates craftsmanship and individuality, offering unique and personalized lifestyle items that reflect her artistic vision.
20. JLo Beauty by Jennifer Lopez: Ageless Beauty
Introduced in January 2021, JLo Beauty is global sensation Jennifer Lopez’s venture that encompasses her timeless glamour. With a net worth of around ₹280 crores, Lopez’s skincare line aims to help everyone achieve the radiant glow that has become her trademark. JLo Beauty embodies Lopez’s commitment to ageless beauty and self-care.
Celebrity-owned brands are not mere extensions of fame; they are testimonies to creativity, vision, and entrepreneurship. From Rihanna’s trailblazing inclusivity in cosmetics to Shah Rukh Khan’s multi-faceted sports venture, these brands transcend their celebrity origins to become beacons of innovation and influence. Each brand represents the fusion of personal passion, business acumen, and a commitment to making a meaningful impact. As they continue to evolve and shape industries, these ventures remind us that the world of celebrities is more than red carpets and award ceremonies – it’s a realm of endless possibilities and extraordinary accomplishments.